Digital Marketing Commentary (Now With 15% More Snark!)

July 18, 2011

possible futures for google plus

Filed under: Digital Media, Google, Search, State of the Internet — jilliantate @ 5:00 am

I keep trying to explain Google Plus, and everyone keeps telling me it isn’t important. Well, I think it is. Or rather, it will be, once it is integrated into more Google products. So I put together some slides with my imagined future for Google Plus, and how it will be a lot more than “another Facebook” or “another Twitter” down the line.

Right now, Google+ is just a social network with some cool features: Circles, Hangouts, and instant photo upload being the closest to “killer apps”. But in the future, it will be a backbone for how people navigate the Internet through Google Products, and will include your Circles and social connections in every action possible. THAT is when people will start to care about it, and THAT is when it will hit critical mass. (Or at least, that’s what I think)

Let me know what you think in the comments.

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