The SEO Rapper is combining two of everyone’s favorite things: coherent rap and inbound marketing. Last week, he paid a visit to Hubspot in Boston and seriously upped their street cred.
I first learned of the SEO Rapper when I ran across his video on page rank in the wake of the JC Penney scandal. Remember that? It was when JCP was busted using inbound links from spam farms to rank #1 on any Google term that correlated to an item they sold. Prom dresses? Samsonite Luggage? Somewhere, a link farm was making that term look relevant for JC Penney. The SEO rapper does not condone such things, and his “Page Rank” video explains exactly what kind of hard work needs to be done in lieu of those content farms. Of course, Google pretty much handled the spam link farms with their Panda update. Now, the methods espoused by the SEO Rapper are the only way to achieve top rankings in organic search.
I think the SEO Rapper is actually fantastic. He has a lot of excellent points, and has cleverly woven them into rap. The videos are also almost parodies of rap videos, but contain too much information to be mere humor.
BTW, speaking of parodies, THIS is a parody:
YouTube, is there anything you can’t give us?